Eligibility Criteria
- The mandatory requirements for seller tourism suppliers are as follows:
Must be an Australian registered company paying applicable taxes in Australia.
Must have public liability insurance to a minimum coverage of AUD $20,000,000 per occurrence.
Must be a NSW based tourism product supplier (accommodation, visitor attraction, tour/activity provider, or tourism transport) operating in NSW or a Destination Marketing Organisation (DMO) or company representing a range of NSW based tourism products.
Availability of relevant nett rates for your product(s) or service.
Ability for your product to be booked and commission paid at the appropriate industry levels, relevant to the distribution system employed.
Unless applying for the Focus on India & Southeast Asian New Market Product Pathway, applicants must have evidence of their product(s) or service being internationally active in the India or Southeast Asian markets, which may include one or more of the following in the past three years:
- Attendance at one or more trade event(s) held in Australia or overseas
- Involvement with the Destination NSW Trade Famil Program
- Demonstrated international marketing and promotional activities, including advertising in trade/consumer promotions
- Marketing product collateral relevant to one or more India or Southeast Asian markets (brochure, factsheet, online content)
- Distribution via an Inbound Tour Operator (ITO) or international wholesale program
Tourism suppliers representing destinations other than NSW will be requested not to promote those products or services.
Tourism suppliers must be represented by an Australian-based representative.
Must have an up-to-date, live listing on sydney.com or visitnsw.com.
Must have no outstanding debts with Destination NSW.
If you are interested in applying for Focus on India and Southeast Asia 2025 with the support of the New Market Product Pathway, please refer to separate criteria and requirements outlined here.